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Discussion & Assignment (submit on 08/27/18)

Discussion: Media

The statement “media are only tools; it’s the content that’s important” sets up a competition between message and design for attention and effectiveness. Some would argue that the message is the entire point of an online posting, an email, a text, or a website. Others argue that the message can get lost in the flash, color, and interactivity of digital communication—its design, or formal features. Can one exist without the other? Is one more important than the other?

For this Discussion, you examine media design and whether you consider it more or less important than content.

To Prepare for this Discussion:

· Review this week’s Learning Resources and consider the influence of media as tools

· Consider the statement: “Media are only tools; it’s the content that’s important”

Post your analysis of the statement: “Media are only tools, it’s the content that’s important.” Explain whether you agree with this statement and why. Use your Learning Resources or something you have read, heard, seen, or experienced to support your post. Include at least one scholarly source. Use proper APA format and citations.

Required Readings

Coates, B., Pusser, H. E., & Goodman, I. (1976). The influence of “Sesame Street” and “Mister Rogers’ Neighborhood” on children’s social behavior in the preschool. Child Development, 47(1), 138–144. DOI: 10.1111/1467-8624.ep12432723

Note: You will access this article from the Walden Library databases.

Colburn, M. (2011). The effects of violent video games on adolescent aggression and behavior through the perspective of social learning theory. Perspectives (University of New Hampshire), 108–115.

Note: You will access this article from the Walden Library databases.

Rice, M. L., Huston, A. C., Truglio, R., & Wright, J. C. (1990). Words from ‘Sesame Street’: Learning vocabulary while viewing. Developmental Psychology, 26(3), 421–428. DOI: 10.1037/0012-1649.26.3.421

Note: You will access this article from the Walden Library databases.

Troseth, G. L., & DeLoache, J. S. (1998). The medium can obscure the message: Young children’s understanding of video. Child Development, 69(4), 950–965.

Note: You will access this article from the Walden Library databases.

Wilson, B. J. (2008). Media and children’s aggression, fear, and altruism. The Future of Children, 18(1), 87–118.

Note: You will access this article from the Walden Library databases.

The Telecommunications History Group, Inc. (n.d.). Virtual Museum. Retrieved from http://www.telcomhistory.org/vm/index.shtml

Computer History Museum. (2016). Timeline of computer history. Retrieved from http://www.computerhistory.org/timeline/

Document: Timeline Template (Word document)

Assignment: Electronic Media Influence – Part 1

Look at any timeline showing the history of electronic media and consider which forms of media have been around longer than others. While some form of electronic media, and even digital media, has been in existence for longer than many people think, the speed at which electronic media have developed in the past 20 or 25 years has been remarkable. Can human development keep up with digital media development?

This Assignment consists of a 3- to 4-page paper composed of Parts 1 and 2. For this week, you will complete Part 1. For this Part 1, you will research and find a scholarly article that examines an electronic medium of your choosing. You will then develop a visual timeline of its development. As you analyze this electronic medium, you will further examine its impact on human behavior and development.

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